OBCC Embraces AI Innovation with New Course Offering
April 30, 2025

OBCC Welcomes AI Course Addition
Artificial Intelligence in Organizational Behavior and Development
OBCC is excited to announce the launch of a new course that has been developed and will be taught by Dr. Larry Norton, OB 6393: Artificial Intelligence in Organizational Behavior and Development.
AI is rapidly becoming a cornerstone of our daily lives, transforming the way we work and interact. In today’s professional environment, proficiency in AI is no longer a luxury—it’s essential. This course delves into the practical applications of AI in the workplace, covering everything from productivity tools and prompt engineering to understanding its limitations, ethical considerations, and responsible use.
AI can enhance decision-making, streamline operations, and foster innovation, making it a vital skill for leaders and teams. By understanding AI, you can drive positive change, improve efficiency, and create a more adaptive and resilient organization. While AI likely will not replace your job, those who master its use will have a competitive edge.
OBCC students and alumni can equip themselves with the skills to stay ahead and lead confidently in the age of artificial intelligence. Contact your program director for more information about course registration.
Dr. Norton offers insight into what you can expect from the course:
“Since the Stone Age through the Information Age, technological innovation has brought about social and economic advancements, impacting the collective well-being of the societies where people live and work. Indeed, the next technological evolution has arrived with artificial intelligence (AI). Unlike the technology of yesteryear, AI is proceeding much faster than previous innovations, disrupting domains ranging from medicine, education, business, government, and others that humans depend on in modern society.
Increasingly, employees are encountering AI in their workplace with reactions ranging from anxiety and trepidation to excitement and enthusiasm. Accordingly, possessing some degree of AI literacy is emerging as a necessity for today’s knowledge worker. The University of Texas at Dallas’ executive education program in organizational behavior, coaching, and consulting has recognized this reality. It now offers a semester-long course covering the application and use of AI in organizations in its master’s degree curriculum. Topic domains include AI fundamentals, models, basic AI literacy, generative and predictive AI model design, how and where AI is productively used in organizations, and the responsible and ethical use of AI given its risks. Students will acquire practical skills by using generative AI in course assignments, including prompt engineering and others that generalize to the workplace and beyond.” – Dr. Larry Norton